Having a blog is one thing, but without readers, your blog is not doing you any good. Just as valuable as writing good quality blog posts, is driving traffic to your blog. If you are not getting many visitors to your blog, then you need to put a good traffic building plan into effect.
Many people find writing posts much easier than driving traffic to their sites. I'd like to suggest the following tips to create some powerful and effective traffic to your blog.
Blogging and social networking were made to go together. Sign up for accounts at Facebook, Twitter, Google Plus, Stumbleupon, IBOToolbox, and LinkedIn. Write Facebook status updates and tweet about your blog posts each time you add a new one. At StumbleUpon and LinkedIn write stories about your posts. Publish press releases on IBOToolbox related to your posts and include links to your blog.
In order for social networking to work effectively for you, you need to keep active with the people who follow you within these sites. Read and comment on their posts and they will do the same for you.
Join relevant groups in the social networking sites you use and contribute to the conversations. This is a great way to generate some traffic to your blogs but also to position yourself as a leader within the industry.
Find some other good quality blogs in your niche and start leaving comments on a regular basis. Don't spam… your comments should add something to the conversation or provide some helpful information. This will encourage the blog owner want to visit your site, as well as the other visitors to that blog since they are looking for more in depth information regarding your comments. Make commenting part of your weekly marketing routine.
Use Your RSS Feed
Your RSS feed is a perfect way to syndicate your blog. What this means is that the content on your blog will be sent out to many different people who subscribe to your feeds. WordPress includes an RSS feeds automatically, but you can also use a free service called FeedBurner. Creating an account with FeedBurner will allow you to share your feeds through email, providing you with another avenue of pulling in readers to your feed.
Even though you might be blogging every day, don’t overlook the power of article directories. Take some of your better posts and turn them into quality articles and submit them to online directories. With your article submission, you have the ability to link back to your blog, creating a backlink as well as enticing more traffic to come your way.
Start creating as many backlinks to your site as possible. These are links from other relevant sites linking back to your blog home page or deep linking to posts within your blog. Backlinking will help move your site up in the search engines ranking, and if you can get onto the first page of a search for your relevant terms, your chances of receiving traffic improves considerably.
By using these traffic generating tips repeatedly you can easily increase your readership and your traffic to your blog.